02:42:15 PM

GMT +8

02:42:15 PM

GMT +8

02:42:15 PM

GMT +8

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

Yilan Walden

Yilan Walden

Yilan Walden

Yilan Walden

PP-03

PP-03

PP-03

PP-03

Brand Identity

Brand Identity

Brand Identity

Brand Identity

Proposal

Proposal

Proposal

Proposal

A haven where exploration and discovery take precedence over predetermined paths.
A haven where exploration and discovery take precedence over predetermined paths.
A haven where exploration and discovery take precedence over predetermined paths.
A haven where exploration and discovery take precedence over predetermined paths.

Client

Yilan Walden

Client

Yilan Walden

Client

Yilan Walden

Year

August 2023

Year

August 2023

Year

August 2023

Sector

Hospitality & Tourism

Sector

Hospitality & Tourism

Sector

Hospitality & Tourism

Agency

Freelance

Agency

Freelance

Agency

Freelance

Client

Yilan Walden

Year

August 2023

Sector

Hospitality & Tourism

Agency

Freelance

SHARE PROJECT

SHARE PROJECT

SHARE PROJECT

SHARE PROJECT

The Walden Hotel, a Taiwanese hospitality group, is creating a new hotel destination in Yilan, nestled in the northeastern region of Taiwan, an area renowned for its natural allure.

Our conversation delves into the yearning to escape societal pressures and find refuge from expectations, with The Walden Hotel emerging as the perfect sanctuary for it.

The Walden Hotel, a Taiwanese hospitality group, is creating a new hotel destination in Yilan, nestled in the northeastern region of Taiwan, an area renowned for its natural allure.

Our conversation delves into the yearning to escape societal pressures and find refuge from expectations, with The Walden Hotel emerging as the perfect sanctuary for it.

The Walden Hotel, a Taiwanese hospitality group, is creating a new hotel destination in Yilan, nestled in the northeastern region of Taiwan, an area renowned for its natural allure.

Our conversation delves into the yearning to escape societal pressures and find refuge from expectations, with The Walden Hotel emerging as the perfect sanctuary for it.

SHARE PROJECT

The Walden Hotel, a Taiwanese hospitality group, is creating a new hotel destination in Yilan, nestled in the northeastern region of Taiwan, an area renowned for its natural allure.

Our conversation delves into the yearning to escape societal pressures and find refuge from expectations, with The Walden Hotel emerging as the perfect sanctuary for it.

Identity

Taking reference from the undefined paths encountered in one’s exploration, Walden's identity mirrors this form of adaptability, demonstrating its capacity to adapt and evolve to its surroundings.

With a palette of rejuvenating tones, the brand's visuals and collaterals enhance the immersive experience, aligning seamlessly with the ethos of celebrating the journey's inherent allure.

Identity

Taking reference from the undefined paths encountered in one’s exploration, Walden's identity mirrors this form of adaptability, demonstrating its capacity to adapt and evolve to its surroundings.

With a palette of rejuvenating tones, the brand's visuals and collaterals enhance the immersive experience, aligning seamlessly with the ethos of celebrating the journey's inherent allure.

Identity

Taking reference from the undefined paths encountered in one’s exploration, Walden's identity mirrors this form of adaptability, demonstrating its capacity to adapt and evolve to its surroundings.

With a palette of rejuvenating tones, the brand's visuals and collaterals enhance the immersive experience, aligning seamlessly with the ethos of celebrating the journey's inherent allure.

Identity

Taking reference from the undefined paths encountered in one’s exploration, Walden's identity mirrors this form of adaptability, demonstrating its capacity to adapt and evolve to its surroundings.

With a palette of rejuvenating tones, the brand's visuals and collaterals enhance the immersive experience, aligning seamlessly with the ethos of celebrating the journey's inherent allure.

INSPIRATION

The inspiration behind Walden's brand aesthetic lies in the captivating beauty of its natural surroundings. By incorporating black-and-white realism photography assets portraying natural elements as layered backdrops against the typeface

or within their collaterals, Walden seamlessly integrates the essence of its surrounding environment into its visual identity, infusing the brand with a sense of authenticity and timeless elegance.


INSPIRATION

The inspiration behind Walden's brand aesthetic lies in the captivating beauty of its natural surroundings. By incorporating black-and-white realism photography assets portraying natural elements as layered backdrops against the typeface or within their collaterals

Walden seamlessly integrates the essence of its surrounding environment into its visual identity, infusing the brand with a sense of authenticity and timeless elegance.

INSPIRATION

The inspiration behind Walden's brand aesthetic lies in the captivating beauty of its natural surroundings. By incorporating black-and-white realism photography assets portraying natural elements as layered backdrops against the typeface or within their collaterals

Walden seamlessly integrates the essence of its surrounding environment into its visual identity, infusing the brand with a sense of authenticity and timeless elegance.

INSPIRATION

The inspiration behind Walden's brand aesthetic lies in the captivating beauty of its natural surroundings. By incorporating black-and-white realism photography assets portraying natural elements as layered backdrops against the typeface or within their collaterals

Walden seamlessly integrates the essence of its surrounding environment into its visual identity, infusing the brand with a sense of authenticity and timeless elegance.

CREDITS

CREDITS

CREDITS

Creative Direction

Darren Mulianto

Creative Director

Visual Identity

Anastasia Lara

Designer

Bernard Foo

Designer

1-866-606-Orientation

Away from life's hustle & bustle

1-866-606-Orientation

Away from life's hustle & bustle

1-866-606-Orientation

Away from life's hustle & bustle