02:42:15 PM

GMT +8

02:42:15 PM

GMT +8

02:42:15 PM

GMT +8

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

About Me

Howdy! I'm Bernard a creative based in Singapore, with a passion for observing life in all its forms, my design practice tends to thrive on exploring the interplay between the seen and the unseen.Currently, I'm immersing myself in any projects that come my way, all while tinkering with personal exploratory works.And who knows? You might stumble upon me giving new life to old objects in some random corridor.

Hey Hey Hey

Hey Hey Hey

Hey Hey Hey

Hey Hey Hey

PP-01

PP-01

PP-01

PP-01

Visual Identity

Visual Identity

Visual Identity

Visual Ident.

Print Production

Print Production

Print Production

Print Prod.

Workshop

Workshop

Workshop

Workshop

Exploring the dynamic interplay between art, technology, and generational bonds.
Exploring the dynamic interplay between art, technology, and generational bonds.
Exploring the dynamic interplay between art, technology, and generational bonds.
Exploring the dynamic interplay between art, technology, and generational bonds.

Client

National Design Center

Client

National Design Center

Client

National Design Center

Year

May 2022

Year

May 2022

Year

May 2022

Sector

Design

Sector

Design

Sector

Design

Agency

Fable

Singapore

Agency

Fable

Singapore

Agency

Fable

Singapore

Client

National Design Center

Year

May 2022

Sector

Design

Agency

Fable

Singapore

SHARE PROJECT

SHARE PROJECT

SHARE PROJECT

SHARE PROJECT

As an integral component of the State of Print exhibition, HEY HEY HEY is a collaborative movement with Hey, You Got Mail! – a young ground-up initiative for the elderly to combat social isolation.

We invited artists to contribute to a limited edition of Risograph-printed postcards available during the exhibition. Incorporating p5.js, the algorithm turns code into design, which is then Risograph printed in all its splendid vibrancy.

As an integral component of the State of Print exhibition, HEY HEY HEY is a collaborative movement with Hey, You Got Mail! – a young ground-up initiative for the elderly to combat social isolation.

We invited artists to contribute to a limited edition of Risograph-printed postcards available during the exhibition. Incorporating p5.js, the algorithm turns code into design, which is then Risograph printed in all its splendid vibrancy.

As an integral component of the State of Print exhibition, HEY HEY HEY is a collaborative movement with Hey, You Got Mail! – a young ground-up initiative for the elderly to combat social isolation.

We invited artists to contribute to a limited edition of Risograph-printed postcards available during the exhibition. Incorporating p5.js, the algorithm turns code into design, which is then Risograph printed in all its splendid vibrancy.

SHARE PROJECT

As an integral component of the State of Print exhibition, HEY HEY HEY is a collaborative movement with Hey, You Got Mail! – a young ground-up initiative for the elderly to combat social isolation.

We invited artists to contribute to a limited edition of Risograph-printed postcards available during the exhibition. Incorporating p5.js, the algorithm turns code into design, which is then Risograph printed in all its splendid vibrancy.

Identity

The identity unfolds a narrative rooted in a process-driven approach. From collaborative efforts with a diverse range of creatives to tangible & intangible factors drawn from the artistry of printing. Each element plays a crucial role in shaping the distinctive identity of HEY HEY HEY.

In keeping up with our approach, we crafted not just postcards but also a collection of stickers that echo the project's essence. This creative exploration extends to the use of an AR mascot derived from Hey, You Got Mail!, adding an interactive dimension for the audience.

Identity

The identity unfolds a narrative rooted in a process-driven approach. From collaborative efforts with a diverse range of creatives to tangible & intangible factors drawn from the artistry of printing. Each element plays a crucial role in shaping the distinctive identity of HEY HEY HEY.

In keeping up with our approach, we crafted not just postcards but also a collection of stickers that echo the project's essence. This creative exploration extends to the use of an AR mascot derived from Hey, You Got Mail!, adding an interactive dimension for the audience.

Identity

The identity unfolds a narrative rooted in a process-driven approach. From collaborative efforts with a diverse range of creatives to tangible & intangible factors drawn from the artistry of printing. Each element plays a crucial role in shaping the distinctive identity of HEY HEY HEY.

In keeping up with our approach, we crafted not just postcards but also a collection of stickers that echo the project's essence. This creative exploration extends to the use of an AR mascot derived from Hey, You Got Mail!, adding an interactive dimension for the audience.

Identity

The identity unfolds a narrative rooted in a process-driven approach. From collaborative efforts with a diverse range of creatives to tangible & intangible factors drawn from the artistry of printing. Each element plays a crucial role in shaping the distinctive identity of HEY HEY HEY.

In keeping up with our approach, we crafted not just postcards but also a collection of stickers that echo the project's essence. This creative exploration extends to the use of an AR mascot derived from Hey, You Got Mail!, adding an interactive dimension for the audience.

WORKSHOP

Part of the exhibition's essence lies in cultivating an appreciation for lesser-known printing tools and techniques. We collaborated with the courteous team at NTU ADM, who generously provided us with space for the risograph workshop.

Offering attendees a thorough introduction to the method and its operations, the participants had the opportunity to delve into the intricacies of color separation and layering, gaining hands-on experience creating vibrant prints.

Offering attendees a thorough introduction to the method and its operations, the participants had the opportunity to delve into the intricacies of color separation and layering, gaining hands-on experience creating vibrant prints.

WORKSHOP

Basheer Graphic Bookstore has been a steadfast pillar for Singapore's design community, enduring the challenges brought upon by the era of digitalization.

Rooted in this resilience is a community of individuals, spanning creatives and enthusiasts alike, who converge in their shared love for print. This collaboration is a heartfelt testament to Basheer Graphic Bookstore's journey and the strength of its community.

WORKSHOP

Part of the exhibition's core involves fostering a deeper appreciation of lesser-known printing tools and techniques.

The workshop, focusing on risograph printing, offers attendees a comprehensive introduction to the method and its operations. Participants get to delve into the intricacies of color separation and layering, gaining hands-on experience creating vibrant prints.

WORKSHOP

Basheer Graphic Bookstore has been a steadfast pillar for Singapore's design community, enduring the challenges brought upon by the era of digitalization.

Rooted in this resilience is a community of individuals, spanning creatives and enthusiasts alike, who converge in their shared love for print. This collaboration is a heartfelt testament to Basheer Graphic Bookstore's journey and the strength of its community.

CREDITS

CREDITS

CREDITS

Partners

RJ Paper

Paper Supplier

NTU ADM

Risograph Printer

Celia Liew

Risograph Production

Creative Direction

Jiahui Tan

Creative Director

Design / Motion

Clarence Liu

Motion Assistant

Bernard Foo

Design / Motion

Yilan Walden

Beyond Paths & Purpose

Yilan Walden

Beyond Paths & Purpose

Yilan Walden

Beyond Paths & Purpose